Novomatic, one of the leading casino and sport betting companies in Europe task us to make their Admiral Casino brand ready for a mobile-first world. With smartphone usage rapid growth in mind we have implemented successful SoLoMo (Social, Local/Loyalty and Mobile) strategy. Our solution was a long term digital loyalty platform deployed in 3-tier environment: mobile app for Ios and Android, web based app content management system and extensive integration of all social media and digital channels.
Features: Brand’s newsfeed Map with geolocation features and 200+ casino locations (Forusquare type location check-ins) Rich media content generation via CMS Gamification and loyalty program (bagdes, digital coupons) Social media integration with Facebook, Twitter, YouTube and Instragram Photo Gallery
